AI SDR & Outbound Agents

Autonomous and semi autonomous prospecting agents: systems sold as AI SDRs or BDRs that research accounts, write outreach, send it, and handle replies. This is the fastest moving and least evidenced corner of the GTM stack, which makes the evaluation discipline simple: autonomy claims get the same scrutiny at full volume that they would get one message at a time. What sends without human review, and what stops a bad batch. How the agent identifies itself, and whether AI authorship is disclosed. Whose domain and sending reputation burns when it goes wrong. And whether meeting outcomes are measured across a stated population or narrated from pilot anecdotes. Vendors here should expect the outcome evidence axis to do most of the sorting.