Intent & Signals
S

Salesmotion

Salesmotion gives B2B sales teams three AI agents that watch target accounts, research them and draft outreach. The Signal Agent monitors more than 1,000 public sources around the clock for over 50 signal types, among them leadership changes, funding rounds, hiring surges, M&A, technology adoption, earnings call remarks and SEC filings. Machine learning filters out noise before alerts reach the CRM, an email digest or Slack. The Research Agent turns earnings transcripts, filings, job posts, news, podcasts and slides into one click account briefs in which every insight links back to its source, and relationship maps chart champions and blockers inside each account.

The Outreach Agent drafts email and LinkedIn messages anchored to a specific signal and the account's wider context, and a rep reviews, edits and sends each one from their own tools. Verified business emails and direct dial phone numbers sit beside the drafts, and a lookalike finder suggests accounts that resemble a team's best customers. Life sciences sellers get a dedicated module that tracks drug developers by therapeutic area, trial phase and modality, alongside versions tuned for IT services, SaaS, healthcare and fintech.

The Individual plan costs $85 a month on a rolling monthly contract and covers one user, 100 monitored accounts and 200 contact credits. Team and enterprise plans are quoted, priced by the number of tracked accounts with unlimited users, and add Salesforce and HubSpot sync, the REST API, an MCP server for Claude, ChatGPT and Microsoft Copilot, SSO and onboarding run by the founders. Developers can also use the API on its own, starting with 100 free credits a month and paying per successful result.

Semir Jahic, who built Clari's EMEA business, and José Vicente Ruiz Cepeda, previously chief technology officer of FounderNest, founded Salesmotion Limited in London in 2024, and the company is bootstrapped. Data is hosted on AWS and Google Cloud in Germany, with OpenAI as the language model provider. Cytel, Frontify, Incredible Health, Guild Education, Cacheflow and Analytic Partners are among its customers.

Last VerifiedOctober 18, 2026
Compare Salesmotion with other vendors
Founded
2024
Headquarters
London, United Kingdom
Website
salesmotion.io
Categories
intent-and-signals, ai-sdr-agents, data-and-enrichment
Assessment

Capability Axes

Capability grades

17 of 17 axes rated · 13 graded A or B

AI Capability
AI CentralityAI CentralityWhether AI is the product or a feature veneer. The removal test: peel the AI label off, and does anything sellable remain?
AA on AI CentralityAI is the product. Remove the models and nothing sellable remains, and the vendor documents what the AI actually does rather than gesturing at it.
Vendor Published

Three agents carry the product. One detects more than 50 signal types across over 1,000 sources with machine learning filtering, one reads earnings transcripts and filings to pull out themes, executive quotes, metrics and talking points into briefs linked to their sources, and one drafts messages anchored to a given signal. Contact lookup and lookalike discovery are the only parts that run without a model.

Autonomy and Oversight ModelAutonomy and Oversight ModelWhat the system does without a human. Draft for review, auto send, or fully agentic, and what contains a bad run.
BB on Autonomy and Oversight ModelThe human in the loop posture is described substantively (draft versus auto send, approval flows) but the failure containment story is incomplete.
Vendor Published

Signal monitoring, research briefs and message drafts run on their own, and nothing reaches a prospect until a rep reviews, edits and sends it from their own email or sequencing tool. HubSpot sync runs one way and writes only Salesmotion's own fields, the MCP server stores nothing and passes requests through under the user's key, and a shared service key can be revoked to cut access for a whole team. Alert thresholds, priorities and delivery channels are set per signal type.

AI Disclosure and Model TransparencyAI Disclosure and Model TransparencyWhat models power the product, whether AI generated outreach discloses itself, and whether scoring and routing logic is explainable.
BB on AI Disclosure and Model TransparencyMeaningful disclosure of the model stack or the disclosure posture, with one real gap, commonly silence on whether AI authored outreach identifies itself.
Vendor Published

OpenAI provides the language models, and briefs link every insight to the filing, article or transcript behind it. Machine learning decides which signals count as noise, with the criteria not shown, and nothing addresses whether a message drafted by the agent should tell its recipient that AI wrote it.

Operational and Outcome EvidenceOperational and Outcome EvidenceMeasured outcomes with a stated basis: replies, meetings, pipeline, win rates. Logos are not evidence and prestige is not measurement.
BB on Operational and Outcome EvidenceReal outcome evidence published, with named customers and numbers, but the measurement basis is incomplete: population, period, or definition unstated.
Vendor Published

Cytel reports research time cut in half, account planning 30 percent faster and six hours saved per rep each week, Incredible Health 50 percent more meetings booked after a three day rollout, and Guild Education 30 minutes saved per account. Frontify reports four times more self sourced revenue and 42 percent faster sales velocity, Cacheflow 60 percent less prep time and Analytic Partners 40 percent more qualified pipeline. Each result is tied to a named person at the customer, and none has a measurement period or baseline attached.

Compliance and Risk
Outreach Compliance PostureOutreach Compliance PostureHow the product handles regulated outreach: consent, DNC scrubbing, opt out mechanics, caller ID conduct, and the public enforcement record.
CC on Outreach Compliance PostureCompliance is mentioned as the customer’s responsibility, with little or no product enforcement described. The tool can be run lawfully, and nothing about it helps.
Vendor Published

Salesmotion drafts messages and supplies contact details but sends nothing itself, so delivery runs through the customer's own email and sequencing tools. The terms make the customer responsible for the legality of its data and for following the rules of connected services, and nothing covers consent, opt out handling or anti spam law for outreach built on the drafts.

Data Privacy PostureData Privacy PostureGDPR and CCPA posture: lawful basis, data subject rights handling, DPA availability, subprocessor disclosure.
BB on Data Privacy PostureA real privacy program is visible (DPA available, policy substantive) with a gap on the hard question, commonly lawful basis for enriched or tracked individuals.
Vendor Published

A standard DPA covers GDPR, UK GDPR and US state laws, relies on the 2021 standard contractual clauses with UK and Swiss terms, commits to breach notice within 72 hours and lists eight subprocessors with purpose and location, allowing ten days to object to a new one. The chief executive serves as data protection officer.

Legitimate interests are the basis for processing business contact details gathered from professional websites, social networks and third party services, with no notice to the people whose details are revealed to customers.

Data Licensing and ProvenanceData Licensing and ProvenanceWhere the data comes from and on what legal footing: licensed, contributed, public record, or scraped, and who stands behind the answer.
BB on Data Licensing and ProvenanceProvenance is substantively described but incompletely: sourcing classes named without the legal footing, or indemnification unstated.
Vendor Published

Account signals come from public company information across more than 1,000 sources: news, regulatory and financial filings, earnings call transcripts, company websites, job postings, podcasts and funding disclosures. Verified emails and direct dial numbers come from professional websites, social networks and third party services in general terms, with no named provider or collection method.

Platform Terms ExposurePlatform Terms ExposureWhether the product operates inside the terms of the platforms it touches, and the restriction risk a buyer inherits when it does not.
CC on Platform Terms ExposureThe vendor is silent on method while the product’s function implies platform automation. Restriction risk is real and unpriced.
Vendor Published

Leadership change signals carry LinkedIn as their source, and social networks are among the origins of business contact details, with the collection method left unexplained. LinkedIn messages drafted by the agent are sent by the rep from their own account, so the network itself is not automated.

AI Safety and Data StewardshipAI Safety and Data StewardshipThe cross client boundary: whether customer data trains models that serve competitors, plus retention and deletion posture.
BB on AI Safety and Data StewardshipTraining use is addressed substantively with a real gap, commonly a default in rather than default out posture, or retention terms unstated.
Vendor Published

Customer data is never shared or used for external AI training, and signals and research stay private to each organization. Both the terms and the DPA allow aggregated or anonymized data to be used to maintain and improve the service, which leaves training inside Salesmotion on one customer's data open. On termination, or earlier on request, customer personal data is deleted or returned in a machine readable format with written certification.

Recipient Disclosure and AuthenticityRecipient Disclosure and AuthenticityHow the product presents itself to the people it targets: whether automated outreach and AI agents disclose themselves, whether sender personas are real, and whether personalization is grounded in verifiable fact. Measured as known compliance with Article 50 of the EU AI Act, in force since August 2, 2026, which requires AI systems that interact with individuals to disclose that fact.
BB on Recipient Disclosure and AuthenticityDisclosure is available and documented but not the default, or the persona and personalization posture is substantively addressed with one real gap, commonly silence on the Article 50 obligations that took effect in August 2026.
Vendor Published

Drafts go out under the rep's own name after review, and each is anchored to a signal or fact that links back to its public source rather than to invented details. No position has been taken on Article 50 of the EU AI Act or on telling recipients that AI drafted a message.

Integration and Deployment
Ecosystem and Integration DepthEcosystem and Integration DepthDocumented depth of CRM and stack integration: objects, sync direction, API surface, marketplace presence that matches the claims.
BB on Ecosystem and Integration DepthSolid primary CRM integration documented, with depth unstated at the edges (sync direction, custom objects, failure behavior).
Vendor Published

Salesforce sync runs in both directions, pushing signals, briefs and research into records, while HubSpot sync runs one way into Salesmotion's own fields, both on team and enterprise plans. A REST API with eight endpoints and webhooks, an MCP server with 13 tools on the Enterprise plan, lemlist, Slack and email digests extend the reach, and Salesloft is listed as coming soon. Account lists import from Salesforce, HubSpot or CSV, and the Salesforce objects written to are left to configuration.

Deployment Model and Data ResidencyDeployment Model and Data ResidencyWhere the product runs and where customer data lives, including residency options for EU buyers.
BB on Deployment Model and Data ResidencyThe deployment model is clear and residency options are partially specified.
Vendor Published

Data is hosted on AWS and Google Cloud in Germany, with Supabase, HubSpot and Amplitude in the EU, while OpenAI, Avoma and Hotjar process data in the US. The company is headquartered in the UK, the MCP server runs on Vercel, and no alternative region or single tenant option is offered.

Security Certifications and Trust CenterSecurity Certifications and Trust CenterVerifiable security posture: enumerated current certifications and a trust center an outsider can actually read.
CC on Security Certifications and Trust CenterSecurity is claimed in general terms. Asserting certifications without enumerating them is weaker than it looks, and this band is where that lands.
Vendor Published

Salesmotion holds neither SOC 2 nor ISO 27001, on the reasoning that the data it handles is mostly public company information. The platform encrypts data in transit and at rest, restricts and logs production access, backs up automatically and issues scoped, rotatable API keys, with invitation only workspaces and SSO on enterprise plans. Security questionnaires, including CAIQ style formats, come back within a few business days.

Commercial and Operational
Commercial TransparencyCommercial TransparencyWhether a buyer can budget without a sales call. Published pricing graded on completeness, not on the price itself.
BB on Commercial TransparencyPartial pricing published (entry tiers real, enterprise opaque) or pricing published with load bearing exclusions.
Vendor Published

The Individual plan costs $85 a month on a rolling monthly contract, with one user, 100 monitored accounts, 200 contact credits and all three agents included. Team and enterprise plans are quoted on the number of tracked accounts with unlimited users and a discount for annual billing, and CRM sync, API and MCP access sit only on those plans. The API alone starts with 100 free credits a month and charges per successful call at no stated rate, and overages are billed at 120 percent of the unit rate after 30 days' notice.

Exit and Data PortabilityExit and Data PortabilityWhat happens when a customer leaves: completeness of data export, rights to enriched or licensed data after termination, deletion commitments, and auto renewal mechanics, graded from published terms and documentation.
BB on Exit and Data PortabilityReal export capability documented, with a material exit question unstated in public terms, commonly post termination rights to licensed or enriched records.
Vendor Published

Monthly plans can be canceled at any time, taking effect at the end of the billing cycle. Order form contracts renew for the same term unless notice comes 30 days before the end, and fees can rise each year by the greater of 3 percent or inflation.

On termination the DPA requires customer personal data to be deleted or returned in a machine readable format, with written certification on request, and relationship maps export to PDF, while the right to keep contacts revealed during the subscription is not addressed.

Deliverability and Sending DisciplineDeliverability and Sending DisciplineThe operational craft of sending: warmup, rotation, volume governance, spam rate monitoring, and what happens when reputation degrades.
CC on Deliverability and Sending DisciplineDeliverability is invoked as a benefit with no documented mechanism. For senders this is the axis where marketing most outruns evidence.
Vendor Published

Messages leave from the rep's own mailbox or sequencing tool, so warmup, volume and sender reputation sit outside the product. Contact emails are sold as verified, with no account of the checking method or the bounce rate to expect.

Segment and Market CoverageSegment and Market CoverageWho the product actually serves, evidenced: segments, geographies, languages, and customers that match the claim.
BB on Segment and Market CoverageSegment focus is clear and evidenced with a gap in geographic or language specifics.
Vendor Published

Enterprise account executives, strategic account directors, SDRs, sales leaders, CSMs and RevOps teams are the intended users, with dedicated versions for life sciences service providers, IT services and consulting, SaaS, healthcare and fintech. Cytel, Frontify, Incredible Health, Guild Education, Cacheflow and Analytic Partners are named customers, and individual sellers buy the $85 plan for themselves, while geographic and language coverage for signals and contacts goes unstated.

Alternatives

Alternatives to Salesmotion

Vendors in the same categories as Salesmotion whose graded profiles look most alike, with a line on what each product does.

Similar is not the same, so check that each one does the job you need. No vendor pays for placement.

Lead generation tool that watches public conversations on LinkedIn and turns the people in them into qualified leads.

UserGems turns buying signals into pipeline for outbound and account based marketing teams.

Boomerang AI, operated by BuyerAssist.io, Inc., is a relationship led revenue platform built on a single premise: the highest intent signal in B2B is not a firmographic filter but a person…

Salespanel is a first party data layer for B2B website visitors, known leads and accounts.

Autobound is a signal-driven personalization layer for outbound.

Highperformr is a GTM platform that brings buyer signals, a contact database, enrichment and social tools into one workspace.

Ordered by how closely the graded profiles match across the seventeen axes, inside the same categories. See how each axis is graded in the methodology.

Commercial

Pricing

What this vendor charges, what it commits to in writing, and where the bill can move. Figures the vendor publishes itself are labeled Vendor Published. Figures labeled Estimated come from other sources and the vendor has not confirmed them.

What it costs
Vendor Published
Individual $85/month
$85 lowest published figure
In short
  • ›Salesmotion's Individual plan costs $85 a month for one user, 100 monitored accounts and 200 contact credits, with all three AI agents included and no annual commitment. Team and enterprise plans are quoted on the number of accounts tracked, with unlimited users and CRM sync. The API can be used on its own, starting with 100 free credits a month.

How the price works

What you are charged for, and what makes the bill go up.

Individual plan per user per month with 100 monitored accounts and 200 contact credits; team and enterprise priced by tracked accounts with unlimited users, quoted; API only billed per successful result after 100 free monthly credits

What the contract says about your data

What the vendor commits to in writing once your data is in the product.

No BAA tier listed; a DPA is published.

Getting started

What it costs and what is included before the product is running.

No implementation fee is listed; team and enterprise plans include onboarding run by the founders.

What to watch for

Where this pricing can surprise a buyer who has not read it closely.

Individual billing is monthly and can be canceled at any time. Salesforce and HubSpot sync, API and MCP access, SSO and security review are limited to quoted team and enterprise plans, which can be billed annually at a discount. API credits roll over for three months, failed lookups are free, and paid credits carry no stated rate. Overages are billed at 120 percent of the unit rate after 30 days' notice, and renewal prices can rise by the greater of 3 percent or inflation.

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