SMARTe
SMARTe sells B2B contact and company data with an emphasis on coverage outside North America, covering about 285 million contacts and 66 million companies across more than 200 countries. Mobile coverage runs 75 percent in North America and 45 to 50 percent in EMEA, APAC and Latin America, and roughly two thirds of contacts sit outside North America. Records come from web crawling, company sites, filings, events, phone research and more than 20 licensed partners, and are validated in real time at delivery.
Around the data sit technographics on nearly 70,000 technologies, Bombora intent graded very hot, hot or warm by surging topics, buying signals such as job changes, hires, funding and website visits, and AI agents for enterprise customers that map buying groups, summarize account signals and write talking points. Playbook automates actions on triggers such as new leads or job changes, from updating CRM records to starting Outreach or Salesloft cadences. Data reaches teams through the SMARTe Prospector Chrome extension, native Salesforce and Outreach apps, HubSpot, Marketo, Zapier, Snowflake, an API with signal webhooks and an MCP server, and it also feeds Apollo's waterfall, Clay and ZoomInfo.
A free plan gives one user ten credits a month. Pro starts at $25 a month for 50 credits at 50 cents each, with no per seat charge and up to 1,000 credits a month, and Enterprise runs on two year subscriptions with unlimited users and credits from 30 cents down to 20 cents at a million. SMARTe Inc. is based in Sunnyvale, California, with an office in Mumbai, was founded in 2005 by chief executive Sanjay Gala and Parul Gala and has grown without outside funding. It sells mainly to enterprise sales, marketing and revenue operations teams, with Finastra and Uber among its case studies.
Capability Axes
Alternatives to SMARTe
Vendors in the same categories as SMARTe whose graded profiles look most alike, with a line on what each product does.
Similar is not the same, so check that each one does the job you need. No vendor pays for placement.
Contact data and enrichment delivered where a seller already works rather than through a database they have to visit.
ContactOut finds email addresses and phone numbers for professionals.
Wiza finds work emails and phone numbers for B2B prospects and enriches lists with more than 40 data points on people and companies.
LoneScale is a data layer that lives inside Salesforce and HubSpot rather than in a separate app.
Data enrichment and go to market workflow platform built on a spreadsheet interface.
SalesIntel sells B2B contact and company data checked by a research team of more than 2,000 people, covering over 200 million contacts and 54 million mobile numbers.
Ordered by how closely the graded profiles match across the seventeen axes, inside the same categories. See how each axis is graded in the methodology.
Pricing
What this vendor charges, what it commits to in writing, and where the bill can move. Figures the vendor publishes itself are labeled Vendor Published. Figures labeled Estimated come from other sources and the vendor has not confirmed them.
- ›SMARTe charges per successful lookup, with Pro from $25 a month for 50 credits at 50 cents each and no per seat charge, and Enterprise credits from 30 cents down to 20 cents at a million on a two year subscription, with unlimited users. A free plan gives ten credits a month.
How the price works
What you are charged for, and what makes the bill go up.
Credit based; Pro at $0.50 per credit with no per seat charge; Enterprise unlimited users on two year subscriptions with credits from $0.30 to $0.20 by volume
What the contract says about your data
What the vendor commits to in writing once your data is in the product.
No BAA tier listed; no customer DPA published.
Getting started
What it costs and what is included before the product is running.
No setup fee listed; Enterprise has no license fee.
What to watch for
Where this pricing can surprise a buyer who has not read it closely.
A free plan gives ten credits a month. Misses are free, intent unlocks cost three credits per company for a year, and Enterprise credit prices assume a two year subscription. Contracts renew automatically at the same price, and payments are non refundable.