RollWorks alternatives and competitors

The closest alternatives to RollWorks are Demandbase, Intentsify, 6sense and Alyce.

RollWorks is an account based marketing platform built on an advertising network, renamed AdRoll ABM in August 2025 when NextRoll unified its brands under the AdRoll name.

The list

6 alternatives to RollWorks

What each product does, with its price where the vendor publishes one.

  1. Account based go to market platform for enterprise B2B teams, sold as Demandbase One.

    Price: Quote only, platform fee plus a flat fee per user

  2. Intentsify sells B2B intent data together with the programs that act on it.

  3. Account based intent and predictive platform for B2B revenue teams.

    Price: Quote only, with outside estimates of $60,000 to $100,000 a year for most deployments

  4. Alyce is a business to business gifting platform built around recipient choice.

    Price: No published price

  5. Act-On runs marketing programs around an existing CRM, connecting audience behavior with email, web, SMS and sales handoffs.

    Price: From $900 per month for 2,500 active contacts

  6. Salesforce Account Engagement is the B2B marketing automation product formerly called Pardot. It connects forms, landing pages, email programs and prospect activity to a Salesforce sales process.

    Price: Growth+ from $1,250 an organization a month billed annually; Plus+ $2,750

Questions

RollWorks alternatives, answered

What are the best alternatives to RollWorks?

The closest alternatives to RollWorks are Demandbase, Intentsify, 6sense, Alyce and Act-On. Intentsify sells B2B intent data together with the programs that act on it. Alyce is a business to business gifting platform built around recipient choice. Act-On runs marketing programs around an existing CRM, connecting audience behavior with email, web, SMS and sales handoffs.

Who are RollWorks's competitors?

RollWorks's competitors in the Marketing Automation & ABM category include Demandbase, Act-On and Salesforce Account Engagement.

Contact us

Found a vendor we missed? Have feedback on the index? We’d love to hear from you.