Lusha pricing
Lusha has a free plan with 40 credits a month. Starter costs $37.45 a month billed yearly or $49.90 monthly for one seat, Pro costs $52.45 or $69.90 for two seats, and Premium costs $299.95 or $399.90 for five seats. Scale is quoted.
How Lusha pricing works
- Pricing model
-
Credit metered, with seats set by plan and 25% off for yearly billing. Free is $0 with 40 credits a month and one seat. Starter is $49.90 a month with 400 credits, or $37.45 a month billed yearly ($449.10) with 4,800 credits granted up front, for one seat. Pro is $69.90 a month with 600 credits, or $52.45 a month billed yearly ($629.10) with 7,200 credits, for two seats, and adds the API, webhooks, CSV enrichment and signals. Premium is $399.90 a month with 3,400 credits, or $299.95 a month billed yearly with 40,800 credits, for five seats, and adds advanced team management and credit allocation. A slider adds credits to Pro and Premium in fixed steps, for example 200 more monthly credits on Pro for $22.50. Scale is custom, with 50% or more off the price per credit, SSO, 25 intent topics and a dedicated success team, and teams above five users go to sales.
Credits are spent per action. A verified email costs 1 credit, a phone number 5, a CRM export 1 per record, a CSV export or API call 1 per 25 results, an identified website visitor 2, and a recorded call in conversation intelligence 8. On monthly plans unused credits roll over up to twice the monthly allowance. Yearly credits arrive up front and reset at the end of the annual cycle. Credits can be bought at any time, and a cancellation takes effect at the end of the billing cycle.
- Setup and implementation
-
Lusha charges no setup fee and lists no onboarding charge, migration rate or minimum term. The product is self serve, and purchase runs through the application.
The free plan runs indefinitely rather than as a trial and carries its own credit allowance. Credits can be added at any time through account settings without changing plan, so a team with spiky usage can top up rather than move up a tier.
A plan can be canceled at any time, the cancellation takes effect at the end of the current cycle, and credits already issued remain usable until that cycle ends. Renewal is automatic, and the full monthly or annual credit allowance is issued on renewal.
Self serve stops at five users. Larger teams are directed to sales, with no band, per seat rate or minimum stated.
An unadvertised enterprise credit ladder also exists, with a base of roughly 40,800 credits at a 40 percent discount, increments of about 21,600 credits, and an annual configuration of 64,800 credits for five seats. These figures are not offered as quotable rates.
Yearly prices sit 25% below monthly. Seats are fixed by plan, and more than five users means a sales conversation.
A phone number costs five times as many credits as an email address, and a recorded call costs eight credits, so phone and call heavy teams spend an allowance fastest.
Lusha pricing against its alternatives
Published prices for Lusha and the products closest to it. Each figure is as the vendor publishes it, in its own currency and billing unit.
- LushaFree plan at $0; Starter $37.45 a month billed yearly or $49.90 monthly, with seats set by plan
- CognismQuote only, Standard and Pro packages of five seats each
- Apollo.io$49 per seat a month on Basic, billed annually ($65 monthly); free plan at $0
- Lead411About $99 a user a month for Basic Plus Unlimited, per software directories; $900 a user a year on annual billing, higher plans unpriced
- Adapt.ioFree; Starter $49 a month or $490 a year
- Amplemarket$600 monthly on the entry tier with 2 users included, on an annual term, with tiers above it quoted
- Seamless.AIQuote only above a free tier of 1 user and 50 credits
- Kaspr$49 a user a month on annual billing, or $65 monthly; also priced in euros and sterling
- HunterFree; paid outreach from $49 monthly or $408 yearly
- FlashRevNo published price
- Selling.comFree browser extension for 1 user; paid plans quoted
Lusha pricing, answered
How much does Lusha cost?
Lusha has a free plan with 40 credits a month. Starter costs $37.45 a month billed yearly or $49.90 monthly for one seat, Pro costs $52.45 or $69.90 for two seats, and Premium costs $299.95 or $399.90 for five seats. Scale is quoted.
Does Lusha charge a setup or implementation fee?
Lusha charges no setup fee and lists no onboarding charge, migration rate or minimum term. The product is self serve, and purchase runs through the application.